Strategic Consumer Insights

Using consumer insights to inform strategy for Fortune 100 companies and countless smaller brands.

We’re proud to call Activision, Charles Schwab, Pfizer, McKinsey, and countless other companies big and small among our current clients. Our speed, accuracy, and reliability are a given. So why do these firms trust the Omnibus Company and Kelton again and again?

• A Track Record of Insight. Our team utilizes a broad range of talents to provide unique insights for clients. On one level, we’re a team of PhD researchers, trained in cultural anthropology and the latest statistical modeling – the foundations of any great research organization. But we’re also marketing and branding consultants, communications strategists, and political operatives; individuals who have been on the client side, understand your business issues, and translate research into meaningful insight.
• A Different Approach to Deliverables. We understand your clients aren’t interested in 60 slide PowerPoints – they just don’t get read. So we produce deliverables that we’d actually read – concise, recommendation heavy documents that live up to our motto, “bringing data to life.” We understand the businessperson’s mindset, and the difference between a presentation deck, and an appendix. Your internal clients will be vastly happier with this approach.

To learn more about our strategic backgrounds, please visit www.keltonresearch.com.