Public Relations

The nation’s biggest PR firms come straight to Kelton when they need attention-grabbing research for their clients.

Whether they’re looking for an Omnibus Survey or a custom poll, we don’t disappoint – and it’s our team and process that makes our work for Public Relations firms such a success.

• Our Media Team. Great surveys start with great ideas. On every project, we get at least a half dozen members of our Media Team – former PR executives, network TV producers, and communications consultants – together to generate survey concepts and questions. These individuals know what works with media, and what has been covered already; they’re experts at coming up with unique survey concepts that get at the core of how Americans think. When combined with the best researchers in the business, the results are clear – headlines and stories in the media your clients covet.
• Our Process. You don’t want more work on your plate – and we understand that. Your account manager will ensure that questions are created and drafted, fielding is done quickly, and a deliverable you are proud to give to your clients lands in your lap, on time.
• Newsworthy Analysis. It’s what keeps many of our clients coming back, again and again. It’s the one deliverable out there that is developed by PR professionals, for PR professionals. This Press Release-ready news document tells a story, complete with catchy headlines and charts. Most of our clients literally cut and paste pieces straight into their News Releases.

To learn more about our background in PR, please visit www.keltonresearch.com.